[UPDATED: Sadly, it appears that it is necessary to explain the Main Thesis of this ad—other than Wendy’s desire to point out that they, unlike other fast-food establishments, believe in choices. The subtle—and in my view, entirely accurate—point of the video statement is NOT that Russian women are dumpy, short-haired, non-stylish, unattractive, or older women. Indeed, as we all know, the Russian woman is an mythical icon of beauty and mystery in literature and art, from Anna Karenina to James Bond movies. No, the point of the video statement is that a Russian woman who is Soviet is unattractive—and that is because Soviet philosophy itself is unattractive, leading to various human behaviors. Put the same Russian woman in a non-Soviet country with a different foundational worldview, and that Russian woman blooms. So here’s a global point: philosophy and guiding worldview lead to all sorts of behaviors, styles, appearances, rhetoric, art, science, politics, family structures, haircuts, and numerous other choices. And it has precisely nothing to do with hard-wired attributes, like color of hair or skin, nor does it have anything to do with beauty, whether natural or unnatural.]
While viewing a certain picture of, um, some Episcopalians . . . and noticing some unfortunate stylistic points regarding hair and clothing [if you view pics from Episcopal Life of various groups of Episcopalians, you’ll be able to notice some definite trends amongst Crunchy Episcopal Libs, which I will forbear from pointing out] . . . I could not help but flashing back to this ad, which is, shall we say, appropriate for any number of news spin efforts and various gatherings in the Episcopal church.
I won’t say more—to point to any specific pictures would be cruel and unusual punishment.
I remember seeing that commercial back in the 1980s…I laughed out loud then, just like I did today. Thanks, Sarah.